Latest in: Marketing
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Why Your Website Isn’t Working

A few simple ways to immediately improve your homepage. One point four billion. Let that number sink in for a second. There are over 1.4 billion websites on the internet, reported Daniela Chan of Hostinger. The …
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April 9, 2026
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Working With Map Agency

What to Expect When You Start a Project With Us Graphic design is shrouded in mystery, isn’t it? Just think about the industry jargon. Ever heard of a pica? Sure, you can adjust tracking …
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April 1, 2026
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Who Cares (About Your Brand)?

A Few Practical Ways to Find and Define Your Target Audience A few weeks ago, I was walking a client — a local wedding and private event venue — through their brand strategy. When …
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March 25, 2026
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Your Target Audience Isn’t “Everyone”

Define Your Best Customer and Enjoy Lasting Brand Benefits When bourbon blew up in 2019, I was admittedly already on the band wagon. It was the AMC special, Mad Men, that first introduced me …
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March 20, 2026
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TikTok: A Recipe for Marketing Success

Just about every night, while I’m watching TV or reading in bed, something on her phone will inevitably make my wife giggle. Or crack up, laughing. We share a similar sense of humor, so …
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June 2, 2025