Experience Something Unexpected.

Edmond Town Hall is a historic entertainment venue in Newtown, CT. Built in 1931, it houses a 500-seat theatre and, over the years, has become known as the local, "affordable cinema." But, Edmond Town Hall also has five amazing rooms to rent for private events. Culturally-relevant and engaging speakers often fill every seat. So do comedians. Theatrical performances from local stage companies are happening more often. And rock bands pack the house.

Our challenge? Dramaticall shift every established perception about Edmond Town Hall. We worked with new Exectutive Director, Gary Lindemann, to design a disruptive brand based on a new brand position: Experience something unexpected. Then, we brought it to life with a new website that showcased Edmond Town Hall as a vibrant entertainment destination. It’s still a beloved local theatre. With its new brand, though, it actually sings.

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