If the purpose of branding is to build a sustainable competitive advantage, then the main function of a brand style guide is to help ensure visual and verbal consistency across all brand communications. The best examples can accomplish much …

This post is for all you botanists out there. Did you know that the CT State Flower is the Mountain Laurel? Yup, they decided that back in 1907. Straight out of the Connecticut State …

Because so much of the design we create these days only lives on the internet, it is so nice to be able to get outside to see the work in real life, and enjoy …