I’ve always been a big fan of documenting the creative process. Sure, it’s extra work. It can also seem like a complete waste of time, especially when you’re on the 12th round of client changes …

In this hyper-digital world of augmented and artificial reality, many of us look to create memories we can hold onto. We’re physical beings, and touch creates a vivid sense of recall. Fujifilm is looking …

Remember when businesses had to make something and sell it to turn a profit? Find a way to produce it cheaper, decrease costs, increase revenue, and investors lined up at the front door. That’s …

Stepping into the General Store is like taking a step back in time. Glass jars full of Tootsie Rolls and Swedish Fish greet you at the front door. The cracked walls are lined with …

Give a Creative Director a creative brief and make yourself a bucket of popcorn. Sit back and watch as he or she questions the objectives, pushes back against the target audience, and argues over …

Designers and project managers are like oil in vinegar — they don’t mix. Project managers focus on budgets, objectives, deadlines, and the process of getting from point A to point B. That’s foreign language to …

My name is John, and I’m a procrastinator. I openly admit to this apparent character flaw because, as a graphic designer, I’ve worked alongside an Olympic-sized roster of procrastinators. We’ll come up with any …

Have you considered the importance of your brand's tone of voice? Are you fun and playful, or confident and matter-of-fact? It's equally important to consider both what you say, and how you say it. …

Everybody, stop what you're doing and say hi to @jaco.designs! For the past few weeks, Sarah has been working on executing both print and digital projects for Northstar Fertility, River Bend Cemetery, and Van Dellen …

Somehow I knew I'd like riding even before I bought a bike. Just something about being on the open road. Maybe it was those long camping trips to Canada during my youth. Or hooking …